Ever thought of making more money online without much hustle and bustle, then there are many ways in which you could beat all the odds and generate regular income through content marketing. Before stamping your online authority, you must understand SEO fundamentals.
This article offers incisive information to individuals whose sites are already monetized and are looking for ways to improve their earnings, not in haste but in a consistent and long-term basis.
Search Engine Optimization (SEO) is a prerequisite for content marketing. Having a website that can be easily crawled by search engine bots enable your website to be indexed and ranked. Most people use mobile devices, so it’s a requirement for your site to have a responsive design.
After ensuring that you have a website that is well built and responsive, it is important that you focus on writing unique and quality articles that is appealing to the reader. Fascinating articles attract the attention of web visitors, hence increasing your site’s alexa ranking.
When writing articles, it is advised that you write evergreen posts. ‘Non-perishable’ articles continue attracting clicks for a longer period of time, thus generating passive income.
To improve your content for SEO, you need to do some keyword research so as to provide solutions to questions that are being sought by most internet users.
The phrase ‘content is the king’ is based on organic traffic generated from quality and unique articles that supersedes traffic generated from backlinks, social media pages and paid adverts. Descent content will attract huge traffic, without more tussles.
Apart from creating appealing and unique content, other contributors of organic traffic are: optimized web pages, enhanced user interface and fascinating headlines.
Google algorithm prioritizes extensive articles for ranking, but the article must not be too long. However, a good article must not be less than 350 words.
Best SEO Strategies
There are three major types of SEO strategies, which include: on-page SEO, technical SEO and off-page SEO.
On-page SEO relates to keyword elements of your website and is achieved through keyword research, content creation and keyword optimization.
Off-page SEO refers to the relationship of your website with other websites. It relates to high-quality backlinks and large volume of links pointing your site from other authoritative sites.
Technical SEO is related to non-content elements of your website and includes site speed, mobile-friendliness, crawl ability, indexing, structured data, site architecture and security.
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